AI video generators can now create very real-looking human faces and movements. The shared clip appears to be a tech demo ...

A study conducted by four leading universities found that AI-generated advertising outperforms human creative, as long as it ...

A large-scale academic study conducted by researchers from Harvard University, Columbia University, the Technical University ...

There’s never been a better time to be human. In A Nutshell 78% of consumers trust videos with real people more than content ...

Generative AI is quickly reshaping the way advertising creative is developed. According to a new report from ...

You can’t hide your lying AIs. Not only is AI slop taking over the internet, but it’s becoming indistinguishable from the real deal. Scientists have found that people can’t tell the different between ...

A new study conducted by Taboola, in collaboration with university researchers, has found that AI-generated ads match human ...

Taboola study with Columbia, Harvard, TUM, and Carnegie Mellon finds AI-generated ads match human ads in engagement, with ...