NEW YORK--(BUSINESS WIRE)--MidOcean Partners (“MidOcean”), a premier middle market private equity firm focused on the business services and consumer sectors, announced today that it has acquired ...
The exemption for employment-related and business-to-business (B2B) data under California’s privacy law expired on January 1, 2023. Without this exemption, information previously allowed to be ...
NEW YORK–(BUSINESS WIRE)–MidOcean Partners (“MidOcean”), a premier middle market private equity firm focused on the business services and consumer sectors, announced today that it has acquired Questex ...
Access to accurate and comprehensive contact information is paramount in the fast-paced landscape of B2B marketing and sales. As businesses seek to expand their networks and reach out to potential ...
It’s never been easy to sell to B2B buyers. Today, however, there are new challenges making it even more difficult. The number of people involved in B2B purchasing is rising, the B2B sales cycle is ...
B2B commerce is under more and more pressure to meet the demands of a tech-savvy, digital-first consumer who has brought over all their expectations about service and experience from the B2C world, ...
Part two of the 2013 Buyersphere reportB2B buyers start from a position of considerable knowledge. However, in order to make the best possible purchase decision, they then set out to acquire the ...
After a week at a prestigious marketing conference, I came away stunned by our lack of imagination as marketers in effectively communicating the differentiators of most companies today, which are ...
The California Consumer Privacy Act (CCPA) exemptions for employee and business-to-business (B2B) personal information have not been extended, further complicating ...