Businesses across every sector experience a churn rate. In the United States, significant sectors experience a churn rate between 10-25%. Suppose a company has a million subscribers with average ...

Christena Garduno is the CEO of Media Culture, a brand response agency specializing in media planning and buying for nearly 30 years. Big data is transforming the relationship between companies and ...

Markus Juhr-De Benedetti is driving Blue Yonder’s rapid, scalable international growth. He’s an experienced expert in the internationalization of software companies, specializing in key customer ...

In recent years, our relationship with data has deepened. Data has allowed the digital advertising industry to evolve rapidly, bring us closer to consumers, and give us a higher level of control and ...

One of the latest trends in the business world is big data-- after all, analyzing big data is a highly effective way to develop effective marketing and sales strategies. It’s extremely useful, as it ...

Opinions expressed by Entrepreneur contributors are their own. A recent plethora of articles and reports has prompted us to believe that “big data” is full of unlocked answers, but the real power lies ...

These startups are helping big data live up to its potential in areas such as marketing, pharmaceutical research, and cyber security The Big Data space is heating up to the point that many pundits ...