Have you ever argued with someone over the color of an object? If you remember the viral debate about what color a certain dress was, it turns out, there's actual science behind why everyone was right ...

This story is part of a series on the current progression in Regenerative Medicine. This piece is part of a series dedicated to the eye and improvements in restoring vision. In 1999, I defined ...

The world might seem a little grayer than usual when we're down in the dumps and we often talk about 'feeling blue' -- new research suggests that the associations we make between emotion and color go ...

A new test called "Is my blue your blue?" reveals how different -- or similar -- your color perceptions are compared to everyone else. First there was “the dress,” then there was the sneakers, now ...

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works. People's perception of color changes depending on the season, new research suggests. In ...

People perceive colors categorically. But what is the role of the environment (or nature)--specifically, language--in color perception? The effects of language on the way people categorize and ...

Discover how seasonal changes influence color perception changes, particularly in defining yellow shades, due to environmental shifts. There’s a seemingly infinite variety of colors in the world, but ...

Bevil Conway, an artist and neuroscience researcher at the National Institutes of Health, is crazy about color. He particularly loves watercolors made by the company Holbein. “They have really nice ...

The team behind the 6P Color platform is bridging the gap between what consumers see in stores—like at Best Buy—and what they ...

People's perception of color changes depending on the season, new research suggests. In particular, people see yellow differently on a grey day in the middle of winter, compared with how they see it ...