As leaders evaluate AI investments and cost structures, the more important question may not be what can we automate, but what ...

Creativity has long been treated as a defining human trait. It shapes art, science, and problem solving, and it helps societies adapt and innovate.

While generative AI can match or exceed average human creativity on certain tests, the most creative humans still outperform machines.

A massive new study comparing more than 100,000 people with today’s most advanced AI systems delivers a surprising result: ...

Top-tier creativity remains elusive to AI. Models can’t help but repeat ‘safe’ ideas over and over. In A Nutshell AI ...

In my article, “Searching for Meaning Beyond the 'Midlife Crisis',” I suggested that we move beyond labeling anyone from the age of 50 to 100 as a “senior” and, instead, look at this span of ...

Creativity has made headlines in recent years, lauded the #1 career skill of the future. Yet educators and social scientists have struggled to find an objective way to study creativity. Now, ...

The advertising industry is at an inflection point. After years of chasing every trend, reacting to every moment, and optimising for immediate visibility, brands are confronting an uncomfortable truth ...