Alfa Romeo and Maserati launched a custom car program in Paris, debuting ultra-exclusive models and a track beast collectors ...

GRAND RAPIDS, MI — A Michigan-based automotive technology company is showcasing its partnership with a high-end custom car ...

Instead of choosing from a mass-produced selection of cars, elite buyers are teaming up with luxury brands to create personalized vehicles tailored to their preferences, and the industry is booming.

If you’ve been holding out for a Land Rover Defender pickup based on the latest model, but saddened by its lack of existence, hold out no more. Two companies in Europe just revealed their own custom ...