Are you using “wow words”? An apartment marketer shares the list she uses when writing ad copy and differentiating community amenities and features. Back in 2011, I wrote a blog about using unique and ...

In your English language exam, you’ll be asked to create a piece of narrative or descriptive writing. Narrative writing tells story. This could be made up by you or based on something you’ve ...

One of my best friends in the world is going “under the knife” today, which is what my mother would have said if someone she knew was about to have an operation. I never once heard her say “procedure, ...

Controls the level of excessively flowery, descriptive text (IE "Purple Prose") by referencing a 1-10 measurement scale. 1 being the least amount of purple prose, 10 being the highest. I'd like to ...

Sources at Reckitt, P&G, Novartis and others say strategies could include relying on distinctive logos or opting against trademark protection Counsel managing large international trademark portfolios ...