(Data West Research Agency definition: see GIS glossary.) A GIS function for modeling linear features in highway applications such as accident analysis and pavement management. The process has the ...

TEL AVIV, Israel--(BUSINESS WIRE)--ironSource (NYSE: IS), a leading business platform for the App Economy, today announced that its Platform now supports Dynamic Segmentation in its mediation solution ...

Ibotta, a mobile shopping app that helps retailers increase incremental sales and acquire new customers, on Wednesday said it is partnering with data provider LiveRamp to offer a dynamic segmentation ...

Traditional banks that follow a homogenised, static engagement service strategy are set to face stiff competition from innovative, newly emerged fintechs, neo-banks and tech giants who have enabled ...

Technological advancements in the modern era need simple and secure wired and wireless networks. To leverage the emerging Internet of Things (IOT) devices, dynamic segmentation, a key component of ...

New York-based consumer insights platform Suzy has launched dynamic segmentation capabilities, allowing brands to identify and target their audiences across the full lifecycle. Suzy combines research ...

The IT landscape is rapidly evolving to meet the demands of our digitally transforming world and a radically changed business environment that calls for always-on performance and agility at scale. As ...

Experian’s Karena West shares lessons on how to identify the right approach to segmentation for your objectives, from her extensive experience working on segmentation projects. This article originally ...