The Super Bowl halftime show did not start as the cultural monster it is now. For years, they were treated like background noise.

The last few years of Super Bowl halftimes have done pretty well, but NFL history certainly includes some mid-big-game entertainment fumbles.

Add Yahoo as a preferred source to see more of our stories on Google. Every year, the Super Bowl halftime show arrives with the same rush of anticipation you’d expect from the biggest pop-culture moment on Earth — and this year, all eyes are on Bad Bunny.

Once upon a Super Bowl, halftime meant marching bands and snack runs-until the NFL realized people were leaving.