If you’re a business owner with a website, you’ve probably considered adding a blog. It’s a worthy thing to ponder. According to an annual survey conducted by Orbit Media, 80% of bloggers report ...

We’ve discussed product, price and place as they pertain to the Four Ps of Marketing. Now let’s talk about the final one: promotion. Promotion aims to inform, persuade, and remind customers to buy ...

While scrolling through Instagram, if you've ever come across images of a laid-back yet sophisticated cocktail party filled with effortlessly cool people drinking colorful cocktails and spritzes, that ...

Are you looking for an efficient and cost-effective way to promote your business? With the right strategy, advertising your small business can be easy. In this blog post, we'll provide you with six ...

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Social media can help small businesses find customers, but the platforms regularly change algorithms. With the holidays approaching, it's crucial to promote your brand on social ahead of the shopping ...