Without trust, your company will never succeed. Building your business hinges on cultivating trust in your brand, with your products, among your people, and through your processes. At the start of ...

Businesses can receive feedback in a number of ways, and social media is a favorite venue for customers to share their experiences: On Facebook, a customer can either recommend or not recommend your ...

Originally published by Gijs van Wulfen on LinkedIn: The Importance of Understanding Customers Deeply for Innovation Now connecting to customers does not mean merely asking customer what they want.

EMPLOYEE learning and development is important because it contributes to personal effectiveness and performance. Last week, we discussed how team training binds the company together and improves ...

Jamie Shulman and Jamie McDonald co-founded Toronto-based Hubdoc Inc. in 2012. Hubdoc is a platform that consolidates bills, statements and other important documents online all in one place. Users ...

How psychographic insights can elevate CX and provide a competitive edge to customer-facing brands through personalization and emotional resonance. In a customer-centric world, understanding ...

Please Note: Blog posts are not selected, edited or screened by Seeking Alpha editors. One of the interesting things about business is the different ways companies go about trying to attract customers ...

Originally published by Gijs van Wulfen on LinkedIn: The Importance of Understanding Customers Deeply for Innovation Researchers of Strategy& stated in their study The Customer Connection that ...