AI agents use unified customer and location data to run localized campaigns at scale, helping multi-location brands ...

Today’s advertisers face a daunting operational challenge: scaling customized, local advertising campaigns across a growing number of channels. Overall digital ad spend continues to grow, and new ...

BOISE, Idaho--(BUSINESS WIRE)--Balihoo (www.balihoo.com), the premier provider of Local Marketing Automation (LMA) technology and services to national brands with local marketing needs, announced ...

SUNRISE, Fla.--(BUSINESS WIRE)--SproutLoud, an industry leader in distributed marketing automation software, is proud to announce the reorganization and expansion of its leadership team to support the ...

“Where do you find the time?” This is the question marketers drowning in content demands most often ask. With multiple channels to manage, campaigns to track, and audiences to engage, it’s no wonder ...

If there’s one thing I’ve learned as a lifelong entrepreneur, it’s that running a business is no easy feat. Whether you’re starting a business or trying to expand your team, many challenges come into ...

Local Marketing Plus SEO for plumbers continues to support digital transformation across North America by assisting plumbers, electricians, landscapers, and home service businesses in enhancing their ...

Technology has made it easier to move faster, especially with the surge of AI-powered tools promising near-magical results. But choosing the right solution for a specific task or campaign — ...

AI-powered marketing automation recorded a global corporate investment of approximately $94 billion in 2021. Businesses depend on data, and AI marketing automation helps decision makers intelligently ...

Marketing automation or customer journey orchestration — which is best? Discover the ins and outs of each, and which will offer your business the most benefits. When it comes to CX approaches, ...

As a marketing automation consultant, a chunk of my time is spent reviewing and correcting the setup and account structure issues I see every day in automation platforms. More often than not, ...