Google has unified all its business intelligence tools under the Looker brand, it announced at Cloud Next 2022, its virtual user’s conference. Looker will now be the face of all existing Google Cloud ...

There are reports that in some cases you can be missing some of your Google Ads data and campaign information when you use the Google Analytics 4 API in conjunction with Looker Studio and/or Google ...

Search Engine Land is your source for Google Looker Studio (formerly Google Data Studio) news and content. You’ll find a variety of up-to-date and authoritative resources, including the latest news, ...

Editor's note: The author, Pierre DeBois, will be speaking at next month's CMSWire Connect conference in Austin, Texas, on the subject of migrating from Universal Analytics to Google Analytics 4.

eSpeaks’ Corey Noles talks with Rob Israch, President of Tipalti, about what it means to lead with Global-First Finance and how companies can build scalable, compliant operations in an increasingly ...

Looker plans to release a new version of its flagship data platform that offers data analytics and business insights to every department and integrates into applications to get data directly into the ...

Google's new product changes add another valuable business intelligence integration in the marketplace. The best business solutions are like Jenga pieces — you need the right pieces to hold the stack ...

Less than two years after taking the helm at Google Cloud, Chief Executive Thomas Kurian has made his playbook for competing with Amazon Web Services Inc. and Microsoft Azure clear: Build for a ...

In a bid to bolster presence in the booming cloud space further, Alphabet’s GOOGL division Google has entered into a definitive agreement to acquire Looker, a provider of data platform, for $2.6 ...

SANTA CRUZ, Calif.--(BUSINESS WIRE)--Looker, the leading data platform company, today released new features for its embedded analytics solution, Powered by Looker. New enhancements make it easier to ...