To paraphrase a famous exchange in Alice in Wonderland, “If you don’t know where you’re going, any road will get you there.” And while wandering aimlessly like that might work for some, in marketing ...
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How to create a market research plan
Market research plans define an existing problem and/or outline an opportunity. From there, the marketing strategy is broken ...
11 Marketing Plan Templates You Can (Legally) Steal for Free Your email has been sent A marketing plan defines key objectives and ensures your campaigns tie in to big-picture objectives. Putting this ...
With over 5 billion people on social media, platforms like Instagram, Facebook and TikTok aren’t just places to scroll—they’re places to sell. As consumers spend an average of 141 minutes per day on ...
Opinions expressed by Entrepreneur contributors are their own. We’ve all heard the interview question, “Where do you see yourself in five years?” Marketers routinely take that question and apply it to ...
Krista Neher is the CEO of Boot Camp Digital, a 6X best-selling author, international speaker & recognized digital marketing thought-leader. Many businesses are already mapping out their digital ...
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