LinkedIn is rolling out native video, which will allow users to record and upload video directly to the platform, the company said Tuesday, after a beta test that began earlier this year. The tool ...

It's hard to miss the buzz around native advertising. It has grown in popularity as an alternative to traditional digital display ads, and as an antidote to so-called "banner blindness." Native ads ...

A study published by Quintly shows that videos uploaded natively to Facebook receive 530% more comments than videos shared from other sources. The original study was published back in March, but has ...

Native advertising blends seamlessly with content, offering a natural and non-intrusive way to engage viewers. Unlike traditional ads, native videos integrate into the platform’s user experience, ...

TikTok is testing a new ad product: a sponsored video ad that directs users to the advertiser’s website. The test was spotted in the U.S. TikTok app, where a video labeled “Sponsored” from the bike ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

Brands want performant and brand-safe placements for their campaigns but don’t always seize the potential native and video ads hold to cover both bases. Part of the issue is that media buyers often ...

LinkedIn members have had the ability to post native video content on the social network for quite some time now, but the same option wasn’t available to advertisers. Now, the Microsoft Corp.

Videos are coming to Reddit, thanks to a new feature that allows users to upload video clips directly to the service. Reddit rolled out the new video feature Tuesday after testing it with around 200 ...

Hosted by Native people, these YouTube channels offer important insights about Native culture and issues. Credit: Image: Mashable composite; Youtube / Navajo Traditional Teachings, Osiyo TV, Sinte ...