Pricing is often one of the most complicated parts of building an agency. You want to set fees that your target clients are willing to pay, but you don’t want to undervalue your business to the point ...

Pricing is a critical element of the marketing mix (which also includes product, place and promotion). Pricing strategies must be devised to represent the value of the product, the perceptions of ...

Inflation has impacted almost every aspect of business in the past few years. From the cost of wholesale sourcing to hikes in resell rates, we're all struggling to find the right price for our ...

Contracting in the 21st century is a complicated business with many moving parts, and one of the critical success factors to be able to produce positive cash flow and a 20 percent-plus profit ...

Since reaching a peak of over 9% in 2022, inflation appears to finally be cooling for the average consumer. As costs rose over the last two years, companies across the globe have worked to protect ...

In an age of automated ports and AI-powered hiring, many companies’ go-to method to manage pricing is amazingly low-tech ─ typically a mash-up of emails, spreadsheets and disjointed business ...

The net price method is an accounting method in which the net price of a purchase is recorded after any discounts. The net price method works as an alternative to the gross price method, which records ...

A study with 500-plus consumers showed 62 percent of restaurants worry about how consumers will react—and with good reason. Let’s be clear: While dynamic pricing is a feasible option for many ...

Option pricing and stochastic control methods constitute a vital intersection of quantitative finance and applied mathematics, offering robust frameworks for evaluating derivative securities and ...