LONDON--(BUSINESS WIRE)--Quantzig, a global data analytics and advisory firm that delivers actionable analytics solutions to resolve complex business problems has announced the completion of its ...

Marketing departments use different but complementary strategies to increase revenue and profit. Pricing strategies use the price of a product or service to draw in new customers while maximizing ...

Pricing isn't just about a number. There is a lot of strategy involved. Assume you make widgets for $5 each. As a business owner, you want to achieve 20 percent profit. However, simply selling your ...

LONDON--(BUSINESS WIRE)--Quantzig, a global analytics solutions provider, has announced the completion of their latest article on the five different pricing strategies to increase sales. All ...

Opinions expressed by Entrepreneur contributors are their own. Successful entrepreneurs are usually moving so quickly to get to the next big thing that they typically just come up with a price off the ...

From free shipping to rapidly fluctuating prices, here's what consumers should know about new strategies in online pricing and marketing. In e-commerce's infancy, a few key players competed for ...

Pricing can be challenging for entrepreneurs. As a marketing and business consultant, I've seen that a pricing strategy that’s too low can diminish profit margins, but pricing that’s too high can ...

Most marketers have learned the basics of pricing strategy in their business classes—cost-plus pricing, penetrative pricing, premium pricing, price skimming, and the like. Each was a solid theory on ...