Product development brings with it many misconceptions about what the process is truly like and how to ensure you're getting the most out of those you've hired to help. Be it product design, ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Kevin Bailey Artificial ...

Market researchers use perceptual mapping to compare products (and potential products) based on the perceptions of customers. The purpose of a perceptual map is to identify the images that consumers ...

In the fast-paced digital landscape, product design is not merely about aesthetics; it plays a crucial role in determining the efficiency and cost-effectiveness of the development process. Investing ...

Product development programs meet two types of measurable goals – goals that relate to the product itself and goals that integrate product development with broader business goals. Product-related ...

Back in 2022, I wrote about the triple threat of additive, agility and automation—three forces that were already reshaping manufacturing and product development. Fast forward to 2025, and these trends ...

Outsourcing your product development requires various considerations, including requirement analysis, selecting the suitable cooperation model, hiring an agency or freelancer and avoiding a few ...

The six-week sprint is a new product development strategy chosen by startups to replace unrealistic product development cycles and avoid time-consuming and wasteful traditional methodologies. The ...

Product development (“PD”) is a core competency for any product-oriented company, whether a Fortune 100 firm, a small engineering business, or a technology-based startup. Commercializing innovative ...

The term Secure Product Development Framework (SPDF) was introduced by FDA in the draft guidance "Cybersecurity in Medical Devices: Quality System Considerations and Content of Premarket Submissions" ...