Forbes contributors publish independent expert analyses and insights. Author of Dream Teams. CEO of SHOWRUNNER. Keynote speaker. This article is more than 5 years old. In the early days of the startup ...

In extraordinary times, a statement of purpose can serve as an organization’s anchor. A clear reminder of a company’s core identity grounds employees, customers, and other stakeholders, who may feel ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Businesses often make or rewrite their strategic plans when the organizational structure is changing, or as a way to respond to changing market conditions. Change can be a difficult process and ...

Having worked in strategy for over 10 years and studied and lectured in strategy, I truly believe the act of “strategy making” can influence positive directions for companies and people by asking them ...

When starting a restaurant, as is the case with any business, you must have a business plan in order to secure financing and summarize your business vision, viability and operations. An important part ...

The statement of purpose for research in your doctoral program application is an opportunity for the Admissions Committee to learn the most about you as a prospective researcher. your ability to ...