It’s a mobile world; we’re just living in it. Every day, most consumers spend more than 5 hours on their smartphones and other mobile devices. And this means that mobile experiences are defining how ...

The goal of any referral program is to get your customers to share you, and get their friends excited to see what you have to offer. It’s the messaging you use that will help you achieve this. Your ...

If you have a community or service that people want to spread the word about, but you don’t know how to automate or scale that process without drowning in manually sending gift cards every day – I’ve ...

And though this fact is widely understood by marketing professionals, many don’t feel that they’re doing it very well. According to research released by the Word of Mouth Marketing Association (WOMMA) ...

Referral marketing is poised for tremendous success in 2020, and it is an opportune time to get involved with this dynamic industry. You might not know a lot about referral marketing — maybe you have ...