SAP debuted its hosted customer relationship management software service Thursday, moving the business software applications giant into an arena that is becoming increasingly crowded. SAP, as ...

Company officials declined to discuss the business model ahead of scheduled events. If SAP reports it will launch the service as expected, the German enterprise software giant will go ...

SAP SE (NYSE:SAP), the Germany-based software giant, has been performing well over the last couple of years, with its stock gaining over 50% during this period. The company’s revenue has grown at a ...

SAP moved on two fronts Tuesday to update and expand its software portfolio, unveiling a new suite of cloud-based CRM applications that incorporates technology from several recent acquisitions and a ...

SAP has always been a leading provider of CRM software. However, SAP’s strategy has shifted toward a software-as-a-service (SaaS) model through which it plans to close the gap between its offerings ...

Earlier this month, SAP released an expansion of its mySAP CRM, the SAP CRM on-demand solution, which is designed to offer both large and mid-sized companies an Internet-based tool to manage customers ...

At its big Sapphire conference back in 2018, SAP launched a new-and-improved customer relationship management (CRM) software suite in an attempt to take on the established market leader, Salesforce.

In this piece, I evaluated two enterprise software stocks, Salesforce (NYSE:CRM) and SAP (NYSE:SAP), using TipRanks' comparison tool to determine which is better. Salesforce offers cloud-based ...

Forbes contributors publish independent expert analyses and insights. I write about tech that impacts my small business - and yours. Most of my clients are small or medium sized companies and are ...

NEW ORLEANS--SAP announced a series of new applications aimed at the public sector, retail industry and customer relationship management arena. The enterprise software specialist trumpeted the slew of ...

SAP ( SAP) stills holds the number one position in customer relationship management ( CRM) software market with an estimated share of around 23%. However this has declined gradually due to increased ...