Jalen Hurts has a new ring, a new wife and, now, a new job as soft drink pitchman. The Eagles’ franchise QB and reigning Super Bowl MVP stars as the center of Sprite’s latest “Obey Your Thirst” ...
Memphis rapper GloRilla is featured in a new Sprite ad campaign celebrating 50 years of hip-hop. The soft drink commercial, dubbed “Icon’s Delight,” features a mix of hip-hop figures from across the ...
Philadelphia Eagles quarterback Jalen Hurts continues making history, even off the football field, as he becomes the first NFL player to be featured in a Sprite commercial. The soft drink company just ...
Warner Bros. Discovery shocked advertisers at its upfront, announcing the re-rebrand of HBO Max. Plus, it discussed new ad tech and IP for ad partnerships. Sprite is taking a second shot at its iconic ...
Coca-Cola Co.'s Sprite is encouraging Facebook likes and increasing its social presence via a mobile campaign. The company is running mobile banner ads within TV Guide?s iPhone application. The ads ...
To launch Sprite Zero Sugar in mainland China, The Coca-Cola Company aimed to trick consumers by teasing a label that looks like their competitor's. The Zero Sugar has a different packaging to ...
Are you a print subscriber? Activate your account. By Geno Schellenberger - 11 min 26 sec ago By Ad Age Studio 30 - 21 min 1 sec ago By Erika Wheless - 2 hours 11 min ago By Gillian Follett - 2 hours ...
Yet another ad campaign has used the exhausted concept of demeaning women to try to sell a product. This time it’s Sprite, whose “brutally refreshing” campaign fell totally flat thanks to its blatant ...
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