The fear that marketing strategy is suffering from dwindling interest in favour of an obsession with more fashionable concepts and buzzwords is confirmed by new Google search trend data covering the ...

Launched in 2012, YourStory's Book Review section features over 250 titles on creativity, innovation, entrepreneurship, and digital transformation. See also our related columns The Turning Point, ...

A number of increasingly sophisticated technology-based tools are now available to help firms to surface and manipulate knowledge, and some firms are using these very imaginatively. For example, in ...

The phrase ‘that might work in practice, but does it work in theory?’ is invariably attributed to economists. Unfortunately, the theoretical aspect is also what holds precedence in marketing degrees ...

A common problem facing many senior managers and executives today in increasingly software-dominated organisations is reconciling a long-term planned strategic vision with the need to deliver value to ...

The road to success is littered with the wreckage of strategies gone awry. Here is a six-step stress test for your strategy. More than half of the ideas and strategies that look good on paper get ...

LONDON, June 09, 2025 (GLOBE NEWSWIRE) — EBC Financial Group (EBC), a global leader in financial brokerage and asset management, is proud to announce a strategic knowledge partnership with Brokeree ...

Global market intelligence firm S&P Global has joined the 2023 edition of the Namibia International Energy Conference (NIEC) as a strategic knowledge partner, bringing the firm’s in-depth insights and ...

Engaging the public around society’s most pressing challenges leads to more innovative ideas, better decisions, greater public support of policies and stronger democracies. However, many engagement ...