In Southeast Asia, performance marketing has reached an inflection point. What began as a discipline defined by optimisation ...

Apple Pay has partnered Stanley Tucci for a new holiday social campaign spotlighting how the payment service fits into ...

CHAGEE is celebrating the holidays with a playful collaboration featuring Sanrio’s Tanned Hello Kitty, inviting fans to pause ...

Gen Z is rewriting the rules of online engagement, turning away from fast, chaotic content in favour of slower, more ...

Publicis Groupe’s long game in data, AI and creator economy integrations is paying off, said Amrita Randhawa, CEO for ...

One of our most-searched stories (240K searches) was Facebook’s advertiser identity verification (the joys of scam ads in an ...

The LEGO Group has appointed former Weber Shandwick senior vice president Marta Sousa Bigio (pictured) as its new communications director for Asia Pacific.

Southeast Asia-based PR and marketing agency Ellerton & Co. is marking its 10th anniversary with the launch of a dedicated ...

Gardens by the Bay has partnered with Hasbro to unveil “My Little Pony: Petals of friendship,” a limited-time showcase at ...

McCann Singapore and MullenLowe Singapore are set to combine, forming a unified creative agency under the McCann brand in ...

The Opera Academy Singapore has appointed Jon Tan as its new director of marketing communications.

The global advertising revenue is expected to grow by 8.8% in 2025, reaching US$1.14 trillion, with a 7.1% growth projected ...