You have probably come across pundits questioning the viability of cold calling in the digital era. Technological advances have indeed changed how businesses interact with consumers making cold ...

Cold calling isn’t dead, it’s just evolved. While digital channels dominate modern sales conversations, picking up the phone ...

Effective cold calling strategies for today’s businesses. Vital cold calling techniques for every sales representative. How to make winning sales calls. B2B cold calling meaning B2B cold calling ...

Sales techniques are vital in boosting your revenue, supporting customers, and raising your business profile. Because 71% of buyers want to hear from sellers early in the buying process, cold-calling ...

How is cold calling still possible under GDPR? GDPR regulations now provide strict guidelines on the use of personal data. This significantly impacts any data-driven marketing channel, not least of ...

A call to action (CTA) is what you would like your cold email recipient to do next. Your email recipients need guidance. The value propositions in your email may be supported by a memorable brand ...