In Part 1 of this two-part series, I covered the elements of a basic business plan for nonprofit organizations. Small to midsize businesses would also find the information useful, with some minor ...

In the nonprofit sector, many organizations operate without a strategy or written annual plan. Even some small-to-midsize businesses (SMBs) have avoided the task of developing written plans, focusing ...

Founder and CEO of FiveChannels, specializing in creating brand awareness, traffic and lead gen, marketing funnels, social media and more. As the marketing world becomes more complex, you’ll need to ...

A dream without a plan is just a wish, so get ChatGPT to help make your plan. Tell it your hopes and dreams and see everything laid out in front of you, ready to share with the world. Convince ...

A marketing plan is essential when you’re launching a new business or product. This plan guides your marketing activities, which may include building brand awareness, establishing your competitive ...

This excerpt is from The Digital Marketing Success Plan, the new book from SEJ VIP Contributor Corey Morris. In what is the most distracted and disrupted era in digital marketing–especially ...

QUESTION: All the self-help books encourage me to develop a business plan. I believe I know how to run my business, so why should I go to the time and trouble of writing it down? ANSWER: Reflecting on ...

Opinions expressed by Entrepreneur contributors are their own. Running a business can be unpredictable, which is why having a solid business plan as a foundation is vital to surviving and thriving in ...

Financial firms are in the midst of planning their 2024 marketing and sales strategies and are grappling with an increasing amount of new marketing technologies, engagement approaches and marketplace ...

Matt Webber is an experienced personal finance writer, researcher, and editor. He has published widely on personal finance, marketing, and the impact of technology on contemporary arts and culture.

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. After a long period of economic stagnation, a study of almost 2,000 ...