Your content could go viral tomorrow. But not if you keep posting company announcements that nobody wants to read. Your LinkedIn posts disappear without impact because they fail to grab attention in ...

Here on Zen, I talk a lot about why I love social media, and how I think it can be useful to lawyers and law firms. Now that I've got you all convinced, I realize that not everyone knows how or where ...

You have something valuable to share. The experiences that shaped you, the lessons you learned, the wins you achieved. Your dream clients need what you know. They scroll LinkedIn looking for solutions ...