The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Kalyan Varma When scaling ...

By aligning marketing, sales and CX within a single platform, businesses can transform isolated efforts into a cohesive, high ...

Nutshell reports small businesses can successfully implement CRM systems with a user-friendly approach, strategic planning, ...

The business-to-business (B2B) buying journey is complex. Unlike consumer purchases that typically involve one buyer and one business, B2B selling often requires companies to connect with multiple ...

Customer relationship management (CRM) software can make a huge difference to your business. It helps you to bring in more customers, create authentic connections, manage clients at every stage, and ...

Sales operations: Plan and fast-track your sales hiring process, and equip your sales team with the tools and resources they need to close more deals “Our new approach to CRM that is unified but also ...

A CRM is a popular technology that various businesses use for customer relationship management. Industry estimates show that over 91% of businesses with more than 10 employees use CRM software systems ...

Sales dashboards are analytic tools designed to allow your business to track, manage, and visualize valuable insights into how your team is performing during a given time period. There’s no point in ...

Sales can often feel like a juggling act—balancing lead research, crafting personalized outreach, and following up across multiple platforms, all while trying to stay organized and efficient. If ...

The solution is alignment. Both functions should share a common performance metric: the cash conversion cycle — how quickly a ...