In business, strategy means action -- the steps the business owner intends to take to bring in new customers and stay ahead of current and prospective competitors. A small business has resources, ...

"What is the definition of marketing strategy?" is a common question among marketing professionals and others in the business world. So let's cover some basic ideas that separate marketing strategy ...

Choosing the right multicloud strategy is a key step to your organization's success. Companies turn to a multicloud strategy to let them pick the best cloud service for their particular needs. But ...

Most business owners lack a business plan, a strategic plan and an exit strategy. Many small-business clients come to SCORE Manasota for help creating and developing their business and strategic plans ...

Brands across all industries must develop a robust, multifaceted social media strategy to combat the emerging risks identified in this report. As the online landscape continues to evolve, so too do ...

Dividend growth investors with long time horizons should be able to build an income stream even during these uncertain times. Retirees still need to be vigilant and have cash reserves. The article I ...

Master the art of SEO strategy for a strong digital presence. Learn how to optimize your website and improve search engine rankings. The key challenge for SEO is that good rankings in SERPs are almost ...