We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. A business plan is the first thing you’ll need when starting a business, but it ...

A marketing strategy is more than a document. It’s a high-level plan that defines how you’ll connect with customers, outcompete your competitors, and grow over months or years. Your strategy informs ...

So, you’re trying to make your marketing work better? It’s easy to get lost in all the different ideas out there. But what if ...

There are many different ways to boost your sales figures but one thing is for certain: sales simply cannot be neglected. You might hope for passive sales or you may employ a team of cold-callers but ...

Asana’s team strategy template organises short tasks according to their owner. Because of its more individualistic ‘assignee’ column, we recommend it over ClickUp for managers in small, growing firms ...

As a business owner, you need a well-thought out business plan to help you run your business. Without such a plan, you run the risk of running around in ways that have little to do with generating ...

To effectively support today’s IT-informed business strategies, CIOs must embrace new approaches to IT strategic planning that are more business-driven, flexible, and frequently revisited than in ...

If “raise more money” is on your roadmap, here’s how to translate it from a placeholder into a funded strategy.

I’m a process builder. Call me a process-a-holic. I’ve created processes for just about everything from simple templates for use after coaching sessions to complex cataloging for my wine collection.