Walmart claims its programmatic advertising platform and ads API are ready for primetime. On Friday, Walmart Media Group (WMG), the retail giant’s advertising arm, released a self-serve portal so ...

Walmart and Roku are piloting a new feature that aims to make shopping from TV ads more seamless, according to a press release. Roku viewers who are served Walmart ads via the streaming service can ...

The holiday season is a great time for retail stocks, but not all of them carry that rally into the new year. And then some ...

Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the store’s audio feed. Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the ...

Walmart Inc. (NYSE: WMT) is quietly testing ads inside its new artificial intelligence shopping agent, Sparky — signaling a future where chatbot-powered recommendations become a major money-maker for ...