We've all felt that familiar drag in energy level when we know we're going into a meeting with a nay-sayer who criticizes every idea on the table. We're also familiar with how our moods can be lifted ...

Who doesn't love the smell of fresh bread? Is there a better diet-busting indulgence? Probably not. The bakery industry is a huge business that caters to people's weaknesses for tasty breads, cakes, ...

When you first enter or are in the business world, you must know how to dress appropriately for any given situation. What you wear for an interview or career fair is likely to differ from your ...

The success of a small business depends on its ability to continually earn profits. Profit equals a company's revenues minus expenses. Earning a profit is important to a small business because ...

A new company's small size may not require a strict organization of work and workers, growth demands order. Organizing tasks and employees produces a company structure. "Mechanistic" describes the ...

To effectively sell a product or service, organizations have to know how consumers behave with regard to what they buy. The study of consumer behavior involves examining what products certain types of ...

Understanding the difference between sales revenue and profit is quintessential to understanding the principles of economics, business analytics and accounting. Both are examined when determining the ...

An inventory budget analysis is a quantitative evaluation that compares cost estimations against actual costs. A desired ending inventory valuation drives what a business plans to buy and how much ...

Business associations are organizations that bring together business owners from a specific area. These small business organizations range from nationwide associations to those that encompass ...

When a company introduces a new product, the marketing manager has to decide how to position the product in the marketplace and which pricing strategy to use. The choice depends on many factors: the ...

A successful advertisement creates a desire in viewers, listeners or readers. It also provides information on how to fulfill that desire and makes the potential customer feel good about doing so. With ...

When thinking about how to market their business, the number one question on the minds of most business owners is, "How much should I spend?" The simplest and most common way to establish a marketing ...