NEW YORK, NY – December 8, 2025 – Nielsen, a global leader in audience measurement, data, and marketing intelligence, has ...
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On October 9, 2025, a record number of Nielsen employees celebrated our 13th annual Nielsen Global Impact Day (NGID). As our ...
Advertisers and those who measure the impact of advertising are obsessed with memory. If advertising is to be successful, it has to stick in the consumer’s memory—or so the saying goes. But what ...
Media is blurring. Is your marketing mix optimized? In 2025, digital channels are taking center stage, with audiences’ time on digital devices growing. Yet this growth isn’t coming at TV’s expense. TV ...
"Die Werbetreibenden geben Millionen von Dollar aus und brauchen diese Art von transparenten, von Dritten validierten Daten. Die Indian Premier League bringt Milliarden von Impressionen und Millionen ...
NEW YORK – November 24, 2025 – The October television landscape was energized by the convergence of fall sports and the traction of a new broadcast season, according to Nielsen’s Media Distributor ...
Erfahren Sie, was Nielsen-Quoten sind, wie sie berechnet werden und wie sie Ihnen dabei helfen können, fundierte Entscheidungen über Marketing und Zielgruppenansprache zu treffen.
Scoprite cosa sono gli ascolti Nielsen, come vengono calcolati e come possono aiutarvi a prendere decisioni informate in materia di marketing e di targeting del pubblico.
Descubra las tres tendencias revolucionarias que darán forma al compromiso de los aficionados y al gasto el próximo año.
실제 잠재 고객. 실제 데이터. 실제 의사 결정. 닐슨의 종합적인 데이터와 측정은 미디어의 미래를 이끌고 있습니다.
Disability representation on television is increasing, but slowly. And in an ever-expanding programming landscape, it’s also increasingly harder to find, and viewers in the disability community are ...
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