Buying B2B software will never be the completely self-service experience that buying on Amazon is, but it can still be ...
This week’s PPC Pulse covers Google’s Data Manager API, new YouTube Shorts features, and LinkedIn’s Reserved Ads for brand ...
Aesthetic Embassy, the agency Vinogradova founded, operates more like a consulting firm than a traditional event planner.
Dark mode beat light in a B2B SaaS test even with lower CTR – showing how audience context and industry cues shape ...
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The new era of B2B influence: How professionals drive brand reputation
The influencer marketing playbook has long been written for consumer brands. Beauty tutorials on YouTube, unboxing videos on ...
Over $100 million deal strengthens AppDirect's position as the leading B2B commerce platform, adding connectivity and mobility to its unified lifecycle management platform of AI, software, hardware, ...
Ride-hailing giant Uber has tapped into the state-backed Open Network for Digital Commerce (ONDC) to foray into the B2B ...
Shopify's revenue continues to accelerate, with analysts raising forward growth estimates. Click here to read an analysis of ...
CMO Kim Storin details how the brand approaches media and measurement for a global effort centered on the intersection of ...
In a buyer-led world defined by AI, trust has become the driver of early buyer preference and long-term revenue.
MINNEAPOLIS, Dec. 10, 2025 /PRNewswire/ -- Saltbox Mgmt today announced expanded capabilities to support Salesforce's new interoperability between Agentforce Revenue Management (ARM, formerly Revenue ...
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