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The global B2B software market is on a remarkable trajectory, projected to reach $829.34 billion by 2031. This growth is ...

As Forbes defines it, the consumerization of IT is the propensity for users’ experiences with technology as consumers to impact their expectations regarding their technology experiences at work. And ...

Against the backdrop of the rapidly evolving technology industry, not all B2B software companies produce products that last forever. The companies that survive into the expansion growth stage and ...

B2B software buyers say they check online reviews of products/solutions to find out about many different things, including quality, ease of use, cost effectiveness, and security, according to recent ...

Emerging trends show that B2B software buying preferences are changing. Companies are more thorough about new software investments and would welcome as much information as possible to guide buying ...

SourceForge tops our list as a powerhouse platform for software vendors. Why SourceForge? For starters, it boasts enormous traffic – nearly 20 million monthly visitors actively searching for software ...

With the “consumerization of IT” now a fait accompli, best-in-class business-to-business (B2B) marketers of complex enterprise software products are adapting how they market to buyers who have become ...

SurveyMonkey creates the best-liked B2B software products among Silicon Valley tech companies, according to recent research from G2 Crowd. The report was based on data from reviews of B2B software ...

Opinions expressed by Entrepreneur contributors are their own. After months of development and platform changes on Facebook, Twitter, and LinkedIn, our company is finally preparing to launch a social ...