A guide for brand leaders on evaluating movie marketing tie-ins, securing creative access, avoiding fatigue and aligning partnerships to business impact.

Lane Kiffin met with Ole Miss officials Friday for a conversation regarding his future as the school's head football coach and according to a statement, the shoe of where he could be coaching next ...

Baylor athletic director Mack Rhoades resigned Thursday, a week after he took a leave of absence for personal reasons. Rhoades had also stepped down last week from his role as chairman of the College ...

MUSIC: 54 ULTRA Over the past five years as a solo artist, 54 Ultra, the project of self-taught musician JohnAnthony Rodríguez, has taken off in a major way. From writing and producing for artists ...

Ole Miss athletic director Keith Carter wants an answer about Lane Kiffin's future, and fast. Carter is apparently looking for an answer from Kiffin about whether or not he wants to remain with the ...

EDITOR’S NOTE: Featuring the good, the bad and the ugly, ‘Look of the Week’ is a regular series dedicated to unpacking the most talked about outfit of the last seven days. On Sunday, Jennifer Lawrence ...

Two top-10 SEC showdowns are scheduled, including Oklahoma at Alabama and Texas at Georgia. Another key game for the playoff race is No. 9 Notre Dame visiting No. 23 Pittsburgh. Nearly every team in ...

The SEC and Big Ten are expected to dominate the seven at-large spots. The ACC's chances for multiple bids decreased after losses by Louisville and Virginia. Texas, Oklahoma, and Vanderbilt are ...

Stocks posted their first weekly losses in three weeks on Friday as concerns about the sky-high valuations of artificial intelligence companies prompted investors to pull back. The Nasdaq Composite, ...

Rob Leathern and Rob Goldman, who both worked at Meta, are launching a new nonprofit that aims to bring transparency to an increasingly opaque, scam-filled social media ecosystem. When billionaire ...

Adonai Mitchell leaves Indianapolis for the Jets via trade and should become New York's No. 2 wide receiver. Christine Tannous / USA Today Network via Imagn Images The Week 10 fantasy football waiver ...