Big Law firms have high ambitions to cross-sell multiple practice groups to the same client, in a bid to generate more revenue. But lawyers are time-strapped, and educational and structural issues can ...
Pharmaceutical manufacturers are warning that President Trump’s September memo to crack down on misleading prescription drug advertising may be a step toward censorship. I see it differently. As ...
LAS VEGAS — At CDP World hosted by Treasure Data this week at the Red Rock Canyon Casino in Las Vegas, attendees were shown a vision of a near future of marketing where human teams are augmented by AI ...
Think of three marketing channels. Got them in mind? We’re willing to bet you didn’t picture newspapers, radio, or flyers. That’s because the vast majority of marketing these days is digital (social ...
Seattle tech vets Marco Matos and Kabir Shahani rethink marketing for big brands with new AI startup
GeekWire chronicles the Pacific Northwest startup scene. Sign up for our weekly startup newsletter, and check out the GeekWire funding tracker and VC directory. by Taylor Soper on Oct 7, 2025 at 9:41 ...
The planned Fannie Mae and Freddie Mac offering is prompting one of the strangest "bake-offs" ever. Fifth Third to Acquire Comerica in $10.9 Billion Deal The deal brings together two midsize industry ...
Retail businesses are constantly seeking to drive growth among myriad challenging conditions: from the competitiveness of the market, the saturation of advertising and marketing spaces, and even ...
Local searches drive nearly half of all Google queries, and now AI is making it easier than ever for small businesses to capture that demand. Combining local marketing with AI allows small businesses ...
AI moved from hype to orchestration in New York, with Optimizely showing how agentic tools reshape personalization, search and the marketer experience. NEW YORK CITY — In the last year, AI in ...
The Big Green Egg bills itself as a premium outdoor lifestyle brand. But what that means has changed since its founding in the ’70s, said Michele Morris, Head of U.S. Marketing for the brand. To ...
LEXINGTON, Ky. – The Kentucky Softball team announced that the 2025 version of the Big Blue Boo Presented by UK HealthCare will be Friday, October 10 at 7 p.m. ET with the pregame fall festival ...
As health system budgets tighten, some marketing investments have been garnering a closer look. “At Providence, we take a hard look at all our marketing investments every year to ensure they align ...
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