As AI becomes core to life sciences marketing, audience intelligence is evolving — quickly. This conversation unpacks what’s working, what’s being overlooked and what’s next for HCP and patient ...

The long term “North Star” is a world where every function in the company, from supply chain to marketing, has platforms with ...

That’s how the next generation of marketing leaders will be built. Not from people who click the buttons, but from those who ...

The next wave of progress is less likely to come from adding more tools to your martech stack and more likely to come from ...

Explore how India's top B-schools are prioritizing storytelling to equip future leaders with essential communication skills.

The CPG giant created a new generative artificial intelligence tool to help personalize advertising while boosting engagement ...

Google’s latest data lays out five big digital marketing trends for 2026 – from AI search and Gen Z co-creation to nostalgia ...

As AI continues to dominate the technology landscape, the data underlying the information these artificial intelligence solutions train on is under more scrutiny than ever. Here, data professionals ...

Particularly in 2025 when it may be seen as quicker, easier and cheaper than ever to get ads out thanks to AI, the use of ...

Success in peaks comes from doing the right things, brilliantly and consistently. Those who start making small, smart moves ...

The past year has brought with it plenty of disruption and opportunity to the games industry, with China's expanding global ...

AI is reshaping how people search, discover, and buy. Learn the five new consumer moments redefining marketing and what they ...