Leading data-driven organizations balance protection and access as AI powers ahead.

The B2B leaders outperforming peers in ROI aren't collecting more data; they're building smarter, connected ecosystems where ...

Explore the hidden cost patient leakage imposes on health systems and how data-driven retention strategies reduce revenue loss and improve care.

Government agencies depend on data for all aspects of operations, from matching constituents with available resources and ...

Value stream management involves people in the organization to examine workflows and other processes to ensure they are deriving the maximum value from their efforts while eliminating waste — of ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. Many organizations today are overwhelmed by vast amounts of data from diverse sources, such ...

“Everybody is moving toward more data-driven models,” Hellebush told Insurance Business America. “It’s not parametrics, but it aligns with that trend. The industry is trying to use data to get away ...

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Matt Zeiger, VP of Technology, Adlucent.

This article follows the Direct Message methodology, designed to cut through the noise and reveal the deeper truths behind the stories we live. “Data-driven” might be the most overused phrase in ...

If your brand is driving against some aggressive advertising goals in 2025 and 2026, real-time consumer data can supercharge your game plan. While utilizing up-to-the-minute data might seem like a ...

In the humanitarian aid community, research methods have traditionally skewed toward the qualitative: Participant interviews, focus groups, and field surveys have been the predominant tools ...

Lots of people are talking about addressable TV. “Data-driven linear,” though? Not so much. But despite the fact that data-driven linear (DDL) doesn’t get as much attention as its somewhat sexier ...