Disney gives OpenAI a billion dollars and a license that lets ChatGPT-ers use The Mouse's characters in videos. The post The latest AI-powered martech news and releases appeared first on MarTech.

Think of Key Performance Indicators, or KPIs, as your report card for digital marketing. They’re the specific numbers that ...

As consumer behaviors shift and digital touchpoints multiply, the once-reliable linear marketing funnel is giving way to a ...