Bing’s new grouped “Sponsored results” format could drive higher unintentional ad engagement by blending paid listings more ...
Here's the modern framework that helps every location rank, attract more customers and reduce marketing costs.
A practical look at Google Ads’ 2025 releases, key takeaways for PPC managers, and what’s likely to shape strategy in 2026.
Google is testing an animation, where an image asset slides into the sponsored results listing. So it turns a pure search ...
PPC automation expert Nils Rooijmans shares how dismissing Google's consent mode warnings as routine noise led to zero ...
This week’s PPC Pulse covers AI Max insights, Cyber Monday performance, and a new Google Ads asset with takeaways for ...
Google Merchant Center is now beta testing regional member pricing, where you can offer different member prices based on the ...
Boost PPC with Gemini 3 in Google Ads using AI tools like Ads Advisor, Performance Max and Demand Gen to optimize campaigns ...
Most law firms allocate their digital marketing budgets based on historical comfort rather than current performance data. That’s a problem. The convergence of AI optimization, evolving search ...
PPC Enterprises recently completed an investment in Shook Research, a Boca Raton, Florida-based provider of financial adviser rankings. Founded by RJ and Elisabeth (Liz) Shook (who are married), Shook ...
For e-commerce stores, effective pay-per-click management is the key to making ads profitable and staying competitive. Over the years, I've helped e-commerce brands of all sizes run successful PPC ...