When faced with a choice – to deal with what is in front of you, or to take time to determine your strategic direction – how many times out of 10 would you opt to deal with the demands of the days? If ...
CEOs become adept at juggling many different roles and responsibilities, but sometimes these priorities end up in conflict with one another. On the one hand, you strive for operational excellence, ...
How did you move from a focus on customers to, now, “big think strategy”? Several of my books were on customer experience. I launched the concept of experiential marketing, as least from a conceptual ...