The Al Ain Farms campaign ran across social media, OOH advertising, in-store and in-mall activations, digital, programmatic, ...

At e4m Screenage Conference 2025, Nikhil Sharma, MD of Perfetti Van Melle India, shares why storytelling, instinct, and ...

Agencies that gave us campaigns like I love you Rasna, God’s Own Country, Daag Acche Hai, will now continue to live in memory ...

As part of a $50 million national marketing budget this year, the financial services company acted as the sponsor of a gift-wrapping charity in the cable network’s “Tidings for the Season.” ...

The latest tourism numbers indicate we are entering a new phase of growth, and my role is to support the SA Tourism team and ...

Texas Governor Greg Abbott's recent designation of the Council on American-Islamic Relations (CAIR) and the Muslim ...

That’s why all your marketing channels need to work together. Integrated marketing communications, or IMC, is the way to make ...

The historic merger between IPG and Omnicom sets the stage for a new advertising giant, but what do recent moves by both ...

As CRN prepares to name the winners of its third annual Women of the Year Awards, we look at the efforts our 23 finalists for ...

This guide is here to help make sense of advertising and marketing communications. We’ll break down what works, why it works, and how to put it all together so your message actually gets heard. Think ...

Introduction As the international community seeks to develop and implement a post-war reconstruction strategy, it is essential to understand how Hamas weaponized aid before October 7th. Based on ...

In this article, Rahat Behari of Blue Ocean IMC examines why the modern marketer needs a coder’s mindset as campaigns shift ...