Imfluence, the influencer marketing agency under IM Media Group, has been officially accredited by the UAE Media Council to ...

According to Fox, many know they need marketing but struggle to understand why they need it or how to use it effectively.

I've told you for years not to trust things that sound too good to be true. I've also told you many times that these places ...

In recent years, forward-looking firms have added a powerful tool to their strategic planning: the go-to-market (GTM) plan.

AI’s output is only as good as its input. If you want your productivity to reach new levels, focus on crafting prompts that are clear, specific and intentional. Define what you need. Don’t accept the ...

As more brands build in-house marketing capabilities and look for more flexible partnerships to enhance those areas, agencies must show their value more intentionally.

Every website design and development project includes crucial steps — whether you're building a new website or undergoing a website redesign. While each project is unique, you must perform specific ...