Wale and Nike launch the GT Future “Ice” campaign honoring DMV basketball culture with a new ad, exclusive Foot Locker release, and community events.

Alongside the extension, LSU will be leading off Nike’s Blue Ribbon Elite NIL program, a first-of-its-kind partnership, ...

The FBI has arrested a suspect five years after an unidentified person placed two pipe bombs outside the headquarters of the ...

A prosecutor says the man accused of planting pipe bombs outside the headquarters of the Republican and Democratic national ...

Curry's deal with Under Armour catapulted him to the top of highest earners in all of sports. His initial deal with the company in 2013 was valued at a reported $4 million a year, and subsequent Under ...

Devin Booker's popular Nike Book 1 signature shoe has a new "Book 2" model on its way. The rollout for the Phoenix Suns' four-time All-Star’s Book 2 shoe was introduced by a 10-second teaser ad on ...

Curry has been with the brand since 2013 after wearing Nike shoes for the first four years of his NBA career. Curry's choice of the Kobe 6 Mambacita was noticed by Vanessa Bryant, Kobe's widow. The ...

Nike is launching a first of its kind shoe designed to help athletes lock in their mindset pre- and post-competition — and it's landing just in time for the start of spring race season. The Mind 001 ...

Marcus Rashford tries on the new Nike neuro-science shoe Getty Images; Nike The concept of searching for marginal gains in elite sport is nothing new. Every professional sports club and athlete is ...

If you purchase a product through a link on our site, we may receive compensation. Clark has long worn an array of Kobe Bryant’s Nike shoes, and now she is unveiling a new pair in her name. This ...

*Saturday (11-01-25), Nike released a fresh take on its classic “I Love L.A.” commercial. The timing? Just hours after the Dodgers clinched a Game 7 win over the Toronto Blue Jays in the World Series.

Nike has been working on some strange new ideas. The first is a pair of shoes that activate your mind body connection through receptors in your feet. The second are powered sneakers. Oh, and there's ...