We all agree we need a strategy for marketing technology. So why can't we agree on a definition? When you search the web for definitions of “strategy,” they all sound reasonable ... except to all the ...

Strategies are actions a business takes to compete more aggressively, to acquire additional customers and to operate the company more profitably. A successful strategic plan provides the information ...

On Asia, the strategy looks more consistent with previous policies, and includes familiar tropes emphasizing the importance ...

The following is reprinted with permission from strategicplanningMD.Strategic planning is a process by which we determine the answers to two questions and then craft a plan to achieve desires results.

Strategic leadership is about creating and allocating resources ahead of the action. Tactical leadership is about managing resources during the action. Crisis leadership requires both at the same time ...

The success stories of companies such as Toyota, Canon and Komatsu share an underlying theme: All embraced bold ambitions beyond the limits of existing capabilities and resources. They aimed for ...

When preparing for 2025 and all the unknowns the future inevitably holds, a thorough strategic plan is critical to driving meaningful outcomes for any business. Effective strategic plans reflect on ...

As AI gains more control over what people see, search and believe, clarity has replaced visibility as the true threshold of ...