Walmart Connect, the retailer’s U.S. advertising division, is beta testing new in-store advertising formats as consumers resume brick-and-mortar shopping “en masse,” according to details shared with ...

Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the store’s audio feed. Walmart’s new in-store advertising initiatives are selling ad spots on screens and in the ...

(KSN) – After announcing that it will be holding three separate Black Friday sales events, Walmart has released ad scans from its first two Black Friday Deals for Days events which kick off on Nov. 4 ...

Walmart added a slew of strategic moves Thursday to revamp its in-house ad business, which included changing its name. Walmart Connect, formerly Walmart Media Group, will focus on three strategic ...

Walmart and Roku are piloting a new feature that aims to make shopping from TV ads more seamless, according to a press release. Roku viewers who are served Walmart ads via the streaming service can ...