In the bill to reopen the government, conservatives slipped in an almost complete ban on hemp-derived products, outlawing any ...
Among major industry titles, The Drum appeared in 12% of the AI responses – placing us right behind Adweek (14%) and Digiday ...
Pangram reports that AI in product marketing raises consumer trust issues, particularly for luxury and socially responsible brands.
If you try to build an operating system on top of chaos, it fails. That’s why the future of marketing doesn’t start with more ...
Shopify’s Product Network lets advertisers reach shoppers across multiple merchant sites with contextually relevant products.
A drug launch is one of the most defining events in the pharma and biotech lifecycle. It marks the moment a therapy moves ...
One of the hardest parts of being a CMO is selling the value of marketing within your own organization. Here's how to build ...
Use AI to accelerate, not avoid the hard yards. In a conference not short on noise about growth, Tally and Spinnable ...
The CPG giant created a new generative artificial intelligence tool to help personalize advertising while boosting engagement ...
In Southeast Asia, performance marketing has reached an inflection point. What began as a discipline defined by optimisation ...
Behavior-tracking software firm Amplitude Inc. today unveiled an expansion of its artificial intelligence analytics platform ...
Kinder Joy’s fandom-led strategy signals a shift from simple toy surprises to culturally driven collectibles, positioning the ...
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