Totalling $25 billion higher than Netflix’s bid, analysts say whichever company ultimately secures WBD will gain a decisive ...
As AI platforms consolidate power, Braze CEO Bill Magnuson talks to Campaign Asia on why multichannel mastery matters more ...
Getting coverage is often mistaken as the goal. But advancing business objectives in measurable ways should be the greater ...
Ant International, the Singapore-based affiliate of Chinese fintech giant Ant Group, has named four-time WNBA All-Star ...
Australia’s imminent under-16 social media ban, which takes effect on December 10, has drawn global attention. What happens ...
Omnicom will merge McCann Singapore and MullenLowe Singapore into a single creative agency under the McCann Singapore brand, following its acquisition of Interpublic and a sweeping global restructure.
Pantone has selected a shade of white for its Colour of the Year for the first time since the programme launched in 1999.
AI’s promise in advertising is clear. But with a high failure rate, agencies must move beyond experimentation to strategic ...
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