It has partnered with CambrianEdge.ai, advancing its two-year shift into an AI-powered, pod-based agency model.

Google’s annual anthem film caps off a slate of new creative recently released from the tech giant to promote its search and ...

Agencies that see marketing as one coherent journey rather than a sequence of disconnected tasks will win the game.

For the creative industry, this is no longer a conversation about technology adoption. It’s a conversation about craft.

Campaign India unveiled the South Asia Agency Of The Year 2025 winners at a ceremony in Mumbai on December 2. Below is the ...

Alongside the strategic expansion, Edelman has appointed Quang Nguyen as managing director of Edelman Vietnam, a market the ...

Chaka Sobhani, president and global chief creative officer at DDB Worldwide, is set to be appointed global CCO at ...

Omnicom leaders rise to the top of the pecking order as details about new leadership across India, Australia and New Zealand emerge.

Omnicom Advertising will have only three global creative networks, BBDO, TBWA and McCann, each led by a global CEO. About a ...

Havas has expanded its data and technology footprint with the acquisition of Unnest, a French consulting and engineering firm established in 2021 with a focus on designing, building and deploying ...

Despite this, the IPL set a groundbreaking online broadcasting record, with over 384.6 billion minutes of watch time.